About/Research

What is the The Warrior’s Heart Beat Campaign about?

The campaign was created to assist in finding resources  to keep the Heart Beat and Spirit Of Bethune alive and thriving in the world.

Complimentary campaigns are called-

2014 Get BACK into ACTION and PASS THE 3 Finger TORCH_\!/
The meaning and purpose behind these campaigns is:

Tickle_LCP_MG_1663#1. to help DaLong (Philip McMaster) to get “BACK into ACTION” by raising enough money for his needed Spinal Surgery, http://www.EternalSpring.org and to pay for all the TCM treatments and medical bills up to now..and including the inevitable “unproductive” recovery period after surgery…

txtdocL_PASSthe3FingerTORCH_MG_4400 and #2. to raise additional money to support the spread of the “Tian Di Ren” 3 Finger Program (World Sustainability Project) once the surgery is successful and DaLong is “BACK into ACTION”…

The “Tian Di Ren” 3 Finger Program is designed to get Chinese people involved in BALANCING their own lives, STOP creating the Problem, and becoming “Part Of the Solution” by learning how to live a balanced life (Lifestyle Of Health, Happiness And Sustainability LOHHAS).

“PASSING the 3 Finger TORCH”. is, in other words – to PASS along the Spirit (torch flame) Of Bethune, http://www.SpiritOfBethune.com and share and contribute to the effort of “How China Saved the World” (clearly, the world will not get better until 1/5 of the world [China] gets better by saving itself!)

– The Overall theme is BALANCE. (Tian Di Ren, He)

– STOP ARGUING AND TAKE POSITIVE ACTION.

– Every Wednesday we encourage people to TAKE ACTION and enjoy the  “SMILE~CHANGE~UNPLUG_\!/”

aspect of a much larger project.

To find out more, paste the TAG “3FingerW” in your favourite search engine to find hundreds, even thousands of images, articles and information on the Peace Plus One – World Sustainability Project and its co-founder, Philip McMaster

Please use the links below to learn more.

ABOUT the FOUNDER

Philip McMaster has a lived a life of social creativity – Explorasport Community-Based Adventure Tourism, Community Newspapers, Cool to be Canadian, the Peace Plus One – World Sustainability Organization, the “23month Campaign” and now, to keep it all going, the Warriors Heart Beat Campaign.

CHINESE:

http://www.cnki.com.cn/Article/CJFDTotal-ZHGN201002049.htm
《中外管理》 2010年02期
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可持续发展,每个人的责任 本刊专访商务可持续发展麦克马斯特学院创始人Philip McMaster
李源
【摘要】:正Philip McMaster(大龙)来自加拿大,他是商务可持续发展麦克马斯特学院的创始人。作为热心推广可持续发展理念的人士,他创建了三根手指”和平加一”可持续手势符号。就
【关键词】: 可持续发展理念 企业社会责任 商务 创始人 中国传统 手势 加拿大 麦克 和平 中国企业
【分类号】:F205
【正文快照】:
Philip McMaster(大龙)来自加拿大,他是商务可持续发展麦克马斯特学院的创始人。作为热心推广可持续发展理念的人士,他创建了三根手指“和平加一”可持续手势符号。就是在表示胜利、和平的V手势中加入一根手指,当有人做出这个手势时,就表示支持社会、商业、环境的和谐发展。
http://www.cnki.com.cn/Article/CJFDTotal-ZHGN201002049.htm

SELECTED PROJECTS OVER THE YEARS:

www.Cool.ca

www.Explorasport.com

www.CooltobeCanadian.com

www.Dragonpreneur.com

SELECTED RECENT PROJECTS:

PEACE PLUS ONE – WORLD SUSTAINABILITY PROJECT (PPO-WSP)
Philip McMaster, Founder, originator of 3 Finger Sustainability Symbol, 3 Finger Wednesday & Caravan Of Care.

http://www.SpiritOfBethune.com (movie-acting the part of Canadian Dr. Norman Bethune)

http://agendabeijing.com/philipmcmaster/ (Media Bio on Philip McMaster)
http://english.cri.cn/3126/2010/03/05/1261s554384.htm China Radio International
30 Sec.Intro Video about 3 Fingers:
www.tudou.com/programs/view/D3CUm-aIcTo/

3 min. 3 Finger Wednesday:
http://v.youku.com/v_show/id_XMTgwNjk5NzE2.html

5 min. Greeting to HEC MBA:
www.tudou.com/programs/view/4oIt7dXbVDo/

11 min World Sustainability Project Interview:
www.tudou.com/programs/view/dlEDrRT2jBE/

*18 min. Presentation at TEDx Beijing:
www.tudou.com/programs/view/KjkXAXOl30I/

29:15 (1) Talk with IT Professionals at Open Party:
http://www.tudou.com/programs/view/Z1bjm540uxY/
28:29 (2) Open Party Audience Questions & Answers: http://www.tudou.com/programs/view/Nh3rE0N0uIM/

*29:24 China Central Television CCTV News Interview:
http://www.tudou.com/programs/view/EUkcw4TY_L0/
(original) http://english.cntv.cn/program/crossover/20110821/100128.shtml